Blog

Anmerkungen zur Vorbereitung im B2B-Vertrieb, zur Kundenrecherche und dazu, wie KI die eigentliche Arbeit des Verkäufers verändert.

2. Juni 20265 min

Why account research keeps getting deprioritized (and what to do about it)

Every sales rep knows they should prep before a buyer call. Most don't. Here's the honest reason — and a different approach that actually fits how the day runs.

1. Juni 20266 min

A 3-layer framework for AI-assisted buyer prep

Most reps prep at one layer and skip the other two. Here's the framework we recommend — account, person, meeting — and how to divide work between you and the AI.